Chima Amadi — AI search, distribution and getting adopted

About this episode

Nnamdi talks with childhood friend and tech builder Chima Amadi about AI search, retargeting and the challenge of adoption. Chima explains why AI trusts content on established platforms, and shares a partnership case study that grew traffic by more than 1,800%.

Nnamdi also demos his NCLEX prep platform, Obioma, and they work through how Chima’s approach could help with distribution. The call doubles as a live test of the studio’s own agent tooling — a build-in-public moment.